Just like cold calling, many people get uneasy when it comes to self promotion for any reason. There are ways around it and people scramble to find ways to avoid direct promotional methods. Still, if you think about it, when you are in business for yourself even a flier can count as self promotion. Maybe try looking at it as marketing because that takes the "self" out of the picture. You can use the following easy self promotion approaches and start coming our of your shell.
What all of that really means is you have a block about it because you are judging all of it as being negative or beneath you. You can decide how you will marketing your business, and then make positive choices because there are tons of good methods.
There are other methods of self promotion that enlist the help of others such as any customers you have. These people will also be more inclined to do so if you offer them monetary incentive. Since these warm prospects have done business with you, their friends will listen to them. And the really big payoff here is that you don't need to do anymore promoting with these people. What you have to do is keep testing and trying things until you hit on something that works for you.
Contact people directly and you can do this over the phone (it's called cold calling) but you can also do it through email. Never come on like gangbusters with them, and feel them out and begin a conversation. You can then send them an email and talk about the benefits of your product, etc.
If you have a problem with self promotion, then welcome to the club because many people do. What's important for you to know is why you feel the way you do about self promotion. There are many positive behaviors that mark the person who is likely to succeed, and having confidence is one of them. Use these tips to help you get started doing exactly that, right now.
What all of that really means is you have a block about it because you are judging all of it as being negative or beneath you. You can decide how you will marketing your business, and then make positive choices because there are tons of good methods.
There are other methods of self promotion that enlist the help of others such as any customers you have. These people will also be more inclined to do so if you offer them monetary incentive. Since these warm prospects have done business with you, their friends will listen to them. And the really big payoff here is that you don't need to do anymore promoting with these people. What you have to do is keep testing and trying things until you hit on something that works for you.
Contact people directly and you can do this over the phone (it's called cold calling) but you can also do it through email. Never come on like gangbusters with them, and feel them out and begin a conversation. You can then send them an email and talk about the benefits of your product, etc.
If you have a problem with self promotion, then welcome to the club because many people do. What's important for you to know is why you feel the way you do about self promotion. There are many positive behaviors that mark the person who is likely to succeed, and having confidence is one of them. Use these tips to help you get started doing exactly that, right now.
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