Tuesday 15 January 2013

Making The Most Of Your Marketing With SEO

By Judy Williams


While some people choose to march wildly in the streets while chanting about how unfair life is, others are intent on earning a living by using their drive and determination to start a business. If you're one of the innovators in life, here are some great SEO tactics you can use for your web business.

SEO is a way to make money on line. This is a great way to get people to see your site and click on it. The search engines will rank the content that is on your site and place your web address in the order it chooses. There are several things that affect this, and search engine optimization is one of them.

Stay as far away from frames and AJAX as possible. These programs, while pretty and flashy, do not allow you to link from them and search engine crawlers cannot read the content inside. If you must use them, surround them with relevant content to allow the search engines to make a decision on including your site.

Set up a strategy on getting inbound links to your website from relevant, highly-ranked websites. Of course, everyone's goal is to find a way for Wikipedia, the most highly ranked site of all, to send us it's link juice. Your goal should be to find other websites who's topic matches yours to provide you with their Page Rank boosting links.

A great method for implementing META keyword tags into your website is to use commas between keyword or keyword phrases rather than spaces. This method is given preference over spaces by most of the major search engines and it is a great way to ensure that your search engine ranking remains high.

Optimize your site with an informative error page, rather than a basic 404 page. This page can offer solutions to the error, such as other relevant content links or a link back to the site's homepage. Search engine spiders will find these pages and index them as if they were content, raising your ranking.

Leave comments on other peoples websites on a regular basis. Take your time and find the articles that have a high PageRank page, and leave comments on these. This will help you improve the PageRank score, and may have other people coming to look at your site more often as well.

You can optimize your website by allowing your visitors to subscribe to your RSS feed. Make sure your RSS feed is category specific. This means you have to tag your feed properly and register it under certain categories. People might even find your website by looking for feeds if you do this properly.

Maybe some people make a fair point that wealth should be more evenly distributed, but regrettably, that type of thinking doesn't do much to pay your bills. You just need to focus on doing what you can to take care of things. Apply these SEO tips so that your business stands an even better chance of longterm success.




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