Tuesday 19 February 2013

SEO Competitive Analysis: Tips on how to Be a Leading Contender In the Market

By Jason R. Cross


Prior to starting up any SEO campaign it is important not only to do an ideal keyword research to ensure you are concentrating on the best keywords that individuals actually make use of to seek out your goods or services.

It's also very important that you perform an SEO competitive analysis. By the process, you'll be ready to uncover the status of the keywords you happen to be aiming for if it is too competitive or not, and starting up with yet another keyword phrase may be a perfect option that you should do.

You will find various factors that you should look into to manage to uncover the competitiveness of a particular keyword. Most SEO's worldwide use the number of competing sites that contain the same keyword on their websites as one of the earliest indicators.

To let that happen just type your keyword into Google and place quotation marks around it and Google will show you just about all websites that contain this exact keyword in their site. As soon as you see a low quantity of search results, then it just suggests that there are only a few websites who are competing for that specific keyword.

Nevertheless this estimate only lets you know how many websites might be focusing on the same keywords, yet what it doesn't tell you is how well they've optimised their web site.

All that really counts is the levels of competition within the first page of Google. This is where you will find your prime competitors and definitely, this is also exactly where you could earn cash.

You could obtain good results even though you are not the best SEO on the planet. What's more important is that you try hard to get a lot better than the web site that is currently leading on the first page of Google for a particular key-phrase.

To go a step further with your competitive evaluation the next matter to check out would be your rivals backlink profile. Inbound links are among the most essential SEO factors that you really should think about.

Majestic-SEO or SEOMoz's OpenSiteExplore are several of the applications which you can use to check the backlink information of your competitors. This will even reveal what anchor text your competitors make use of most which is yet another good sign on what type of keywords they're centering on.

Keep in mind that size counts most of the time. Those huge websites that incorporate several indexed pages will definitely trash those tiny people.

If you would like to discover how many pages your competitor has been indexed by Google, then all you have to carry out is to conduct a site-search. You could enter in the site:domain.com in the search box of Google and you'll then obtain a listing of the exact number of pages they currently have within their index for the specific domain which you search for.

In Perth SEO Company, we make things simpler for you since we use a program known as Market Samurai which is capable to do all the things which are mentioned above.

Additionally, the program will reveal to you the amount of websites that use the keyword within the title tag, within the anchor text along with the amount of other relevant SEO specifics such as the PageRank or the total amount of referring websites and even the value of a particular keyword in accordance with Google Adwords costs per click.




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