In today's Technology drive atmosphere, how to market a spa or hair salon using a website has become a challenge for most Day Spa and Hair Salon owners. Marketing a Spa or Salon in this new Technology focused world, must incorporate how the business owner designs their website to find new customers.
Naming the salon after you is sometimes a good idea, especially if you are known as a highly respectable person in your neighborhood, and you intend to actually work with people, not just run the place. However, this strategy does not work in all cases, so you should make a list with viable options and analyze them before you decide on a particular name.
If your website visitors have a hard time finding your Salon's or Spa's contact information, you are losing out on business. Most potential customers come to your site just to quickly find your phone number or street address. If they can't find it, they leave. People have a low tolerance these days, and don't want to waste time searching for what they want. They will not waste a lot of time searching for your contact information on your website.
Make sure your prominetly display your phone and address at the top, sides and bottom of each page. At least display your contact information at the top and bottom of each page. Some Salon's and Spa's seem to "hide" their contact information, as if being hard to find makes them more prestigous. It doesn't, it just makes you lose potential customers.
For ultimate exposure, it really should be placed at the top and bottom of every single page of your website so it is visible at all times. The "Contact Us" page is a great section to print a map to find your Spa or Salon, as well as, your hours of operation.
As a clever entrepreneur, you can exploit the public's curiosity towards this novelty and specialize in this kind of beauty treatments. In order to attract a great number of customers, you must create a discrete, inviting atmosphere, with scented candles spread all over the place. Also, you can decorate the walls of your salon with Chinese or Indian characters meaning "peace", "beauty" or "harmony".
Naming the salon after you is sometimes a good idea, especially if you are known as a highly respectable person in your neighborhood, and you intend to actually work with people, not just run the place. However, this strategy does not work in all cases, so you should make a list with viable options and analyze them before you decide on a particular name.
If your website visitors have a hard time finding your Salon's or Spa's contact information, you are losing out on business. Most potential customers come to your site just to quickly find your phone number or street address. If they can't find it, they leave. People have a low tolerance these days, and don't want to waste time searching for what they want. They will not waste a lot of time searching for your contact information on your website.
Make sure your prominetly display your phone and address at the top, sides and bottom of each page. At least display your contact information at the top and bottom of each page. Some Salon's and Spa's seem to "hide" their contact information, as if being hard to find makes them more prestigous. It doesn't, it just makes you lose potential customers.
For ultimate exposure, it really should be placed at the top and bottom of every single page of your website so it is visible at all times. The "Contact Us" page is a great section to print a map to find your Spa or Salon, as well as, your hours of operation.
As a clever entrepreneur, you can exploit the public's curiosity towards this novelty and specialize in this kind of beauty treatments. In order to attract a great number of customers, you must create a discrete, inviting atmosphere, with scented candles spread all over the place. Also, you can decorate the walls of your salon with Chinese or Indian characters meaning "peace", "beauty" or "harmony".
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